People that know what we do at 15 TWENTY FOUR always ask what it means. Well, while we were naming our company, Durham was taken from a place near hear, and while we could've added on to it, we felt like it should have a greater meaning, so we used something from both our kids, and that's what it became. We wanted them to know that they mattered more than their last name. That their parents wanted an everyday reminder of why they do what they're doing. So to some it's a logo, others just numbers and letters, but to us it was named after the 2 greatest people we know.